Kansas City, Mo. - Sterling College has been named a Five Star Champions of Character Institution by the National Association of Intercollegiate Athletics (NAIA) for the 2010-2011 school year. A Five Star Champions of Character Institution shows commitment in athletics to the five key areas of character training, conduct in competition, academic focus, character recognition, and character promotion. These five areas measure the Institutions commitment to the Champions of Character core values of integrity, respect, responsibility, sportsmanship, and servant leadership.